Leveraged by Brazil’s economic upturn, trade show and events industry reflects its good results at ExpoSystems 10th edition
Did you know that networking plus square meter yields results? It’s what ensures ExpoSystems the motto of its 2012 campaign. Consolidated as the main business platform for South American exhibit marketing industry, it reaches its tenth and most “exciting issue”, bet the organizers.
According to Anselmo Carvalho, director of the Feira & Cia Group and exhibition producer, the 10th event issue expects “the main players, the best solutions and the high level educational content”.
From December 4-6, at the Transamerica Expo Center in Sao Paulo, around 100 companies — from 30 different segments — will exhibit their latest solutions in products and services for trade shows and corporate events.
At the conference rooms and round tables distributed on the show-floor, national and international exhibit marketing experts will discuss the dos and don’ts, trends and innovations of the industry. The full content was “democratically developed based on the best of last year’s conference topics in addition to current market challenges”, anticipates the organizing committee.
Increasingly international, the ExpoSystems brings back the German Pavilion at the show floor — supported by Federal Ministry of Economics and Technology ((BMWi) and Association for Direct Business Communications (FAMAB) — and also foreign visiting groups affiliated to international entities such International Federation of Exhibition and Event Services (IFES), as well as China Association for Exhibition Centers (CAEC).
“Brazil’s position in the current global economy benefits the ExpoSystems. In the meantime, the comprehensive annual calendar of trade shows — well aligned with the local and international marketing brands demand — and the intense schedule of corporate events that will be generated from major events like the World Cup and the Olympics reinforces the ExpoSystems expectations”, summarizes Carvalho.
The ExpoSystems 2012 is sponsored by Sebrae (Agency Support to Entrepreneur and Small Business Owner) and supported by the main trade fairs and event Brazilian associations.